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Established in the tradition of the legendary Spencer Penrose, founder of the World-class Broadmoor Hotel, members of the Penrose Club enjoy the best seats in the house, convenience, and personalized service - all to ensure a top-tier experience at our events!

Regular and Corporate Memberships are Available

To become a Penrose Club Member please contact:

Brandon Ellis, Group Sales & Premium Services Manager  -  (719) 477-2102

Click Here for a Club Info Sheet

Penrose Club Member Benefits

Members of the prestigious Penrose Club receive a host of special privileges and opportunities not available elsewhere in The Broadmoor World Arena and the Pikes Peak Center, including:

Advance Notice and Premier Ticket Purchasing

Advance Notice and Premier Ticket Purchasing - Members receive notification of new events before anyone else and have first access to purchase tickets, both at the Pikes Peak Center and at the Broadmoor World Arena, prior to public on-sale.

Preferred Seating Opportunities - Members are prioritized for preferred seating located close to private club entrance and as always, close to the action of the event!

Enhanced Customer Service - Members may contact the Premium Services Manager directly to order tickets for Broadmoor World Arena and Pikes Peak Center events. This saves members money in fees!

Special Offers - Members take advantage of group deals and many other special offers for select events when ordering tickets. The Premium Services Manager looks for available deals and will communicate them to members, saving you money on tickets when possible!

Season Tickets - Members have first access to Broadway Across America and Colorado Springs Philharmonic season ticket packages.

Private Entrance & VIP Easy Access Parking

Private Entrance - Skip the long lines at The Broadmoor World Arena with the Penrose Club private entrance.

VIP Easy Access Parking - Members receive a parking pass to the exclusive Club Member Lot A at the Broadmoor World Arena, located closest to the private arena entrance.

Full Access to Penrose Club Exclusive Facilities

Early Entry and Post-event Lounge Time - Members enjoy use of the Penrose Club on Broadmoor World Arena event days as early as 1½ hours prior to the scheduled event start time and after the event (avoiding the post-event rush).

Full Access to Penrose Club Exclusive Facilities - Including private bar with Club wait service, lounge/dining area, coat check and private restrooms (the closest to your seats!)

Meeting Space - Members are granted use of the Penrose Club and the Broadmoor Suite for private meetings / parties on non-event days.

Private Bar & Pre-show Fine Dining

Private Bar - Avoid long lines elsewhere and enjoy personal wait service in The Penrose Club.

Pre-show Fine Dining - Pre-show meals are offered before all Broadmoor World Arena and Pikes Peak Center events. Members are given first access to these buffet meals and are prioritized in making reservations. Members also receive discounted prices for pre-show meals in the Penrose Club at the Broadmoor World Arena. The Premium Services Manager can assist with pre-show meal reservations.

Private line at the Mezzanine Bar in the Pikes Peak Center

And so much more!

Private Meet & Greet Sessions with Selected Guest Artists & Athletes

Member Exclusive Activities, Events, & Tours

Guests - Members may invite guests into the Club to also experience luxury event treatment. The member must be in attendance when inviting a guest. There is a small $10.00 fee per guest invited to each event.

Penrose Club "Corporate" Member Benefits

We know how important it is to entertain clients, employees and other business professionals. Corporate Membership is available for recognized businesses located in El Paso or Teller County.

Corporate Members receive all regular membership benefits as stated above, as well as the following benefits:

  • Employees & Guests - Penrose Club benefits are granted to all employees of the member company! This is a fun way for companies to ensure their employees are receiving the most premium services at world-class events. The point of contact doesn't need to be in attendance when inviting a guest and guests may be different per event.
  • VIP Easy Access Parking - Corporate Members receive four parking passes to the exclusive Club Member Lot A at the Broadmoor World Arena, located closest to the private arena entrance. These are transferable to any corporate guests attending the event.
  • Meeting Space - Corporate Members may utilize meeting space at the Broadmoor World Arena or Pikes Peak Center up to two times per year for corporate meetings, social functions, or entertaining. Meeting space available includes the Penrose Club, The Broadmoor Suite, Peter Susemihl Room, and the ANB Room at the Pikes Peak Center. Group size is a minimum of 25 people. Use does not include food/beverage or staffing costs.
  • Up to 60% Tax Deduction in Ticket Sales

The Corporate Partner will establish one individual who will serve as the point of contact for important Penrose Club communications, ordering and managing tickets, making reservations and payments.

Penrose Club FAQ

Can I purchase additional tickets to an event in addition to my Club seats?

For most events, Penrose Club Members can purchase as many extra tickets for their guests as requested. Sometimes the show limits the number of tickets purchased per person. The ticket limit varies with each performance. We will do our best to accommodate each request. If there is no room in the club sections (107 & 108) for your guests, they will be seated as close to you as possible. The advance notices will include the ticket limit if one has been set.

If you are interested in purchasing 10 tickets or more please contact Brandon Ellis, the Group Sales & Premium Services Manager for group sales discounts. His email is

Can I sit on the floor for a concert, or do I have to sit in my Club seats?

Yes, the Premium Services Manager will work with you to get the best seats based on what type of experience you want!

How are Members notified of upcoming events?

Members will receive an email notification of upcoming events from the Premium Services Manager. They will have first access to purchase tickets before the public on-sale! Members will also receive the Backstage Pass e-Newsletter which will include any other deals.

Do Members have a deadline for ordering tickets before they go on sale to the general public?

Yes, the deadline is normally a day before they go on sale to the general public. Typically members will have up to a week to purchase tickets before the general public. Should a Member miss a deadline, the Member may still purchase from the best available seats at that time.

Can I bring guests into the Club for dinner and/or drinks?

Yes! We may have to set a guest quota for events based on the popularity of that event and the anticipated number of actual Club Members that plan on attending. We will do our best to accomodate all special requests.

Who do we call for extra tickets, passes or dinner reservations?

Please call the Premium Services Manager at 719-477-2102. We request that you make your reservations a few days in advance so the Chef has ample time to order and prepare enough food. Last minute requests may be difficult to accommodate.

The extra tickets for your guests will be left at the Reception Desk located at the Club Entrance (between Gate A and Gate B) for pick up under the member's name if there is not enough time to mail them. Guest passes will be available at the Concierge's podium at the entrance into the Penrose Club downstairs.

What time does the Penrose Club open prior to an event and how long does it stay open afterwards?

The Club opens 1 ½ hours before the start of an event. This is to allow plenty of time for dining. The Club will remain open for 1 hour after the end of the event so members can avoid the post-event rush.

Is the Penrose Club open on non-event days?

No. However, we plan special events and parties for club members in the club and trips on non-event days.

What is the calendar year for a club membership?

The calendar year for a Classic Penrose Club Membership is September 1 through August 31. Any contract or renewal signed after the date of September 1st will start with a prorated charge to cover membership for months from signed date until end of August.

Which major credit cards do you accept?

The Broadmoor World Arena accepts American Express, Discover, Master Card, and Visa.

Can I give my parking pass and Club Pass to a friend for an event that I am not attending?

You can loan your parking pass but not your Penrose Club pass. Guests will be issued a wrist band for Club entrance. If you lose or missplace a parking pass, there is a replacement fee charge of $150.